Latest Posts

Apply now to be a Kobe PR Ambassador!

Applications are now open for 2018-2019 Kobe PR Ambassadors!
We are looking for non-Japanese people with a passion for Kobe who want to contribute to promoting the city. If you love getting out and about in Kobe, posting on social media, and want to meet new people, we want to hear from you!
The Kobe PR Ambassador scheme aims to give the PR Ambassadors (PRAs) special experiences which they can use to learn about the city and promote to their friends, family and followers online. Take a look through the blog and the 2016-2017 sections of this site to see some of the things the Kobe PR Ambassadors have done over the past couple of years, and get an idea of the posts you will be asked to create about the 5 tours PRAs will be invited to over 2018-2019.



This slideshow requires JavaScript.

But coming together on tours is not the only part of the PRA scheme- check out our Facebook, Twitter and Instagram accounts to see the posts that the PR Ambassadors create during their daily lives.
If this all appeals to you and you want to apply, carry on reading below!

180109 Applications 2018 advert2-page-001 Read More

Kobe PR Ambassadors

When you think of Kobe, is the first thing that comes to mind the world famous Kobe Beef?

Or is it the baseball player, Kobe Bryant?

A lot of people around the world don’t know that Kobe is actually a thriving, dynamic, and achingly beautiful city in Japan, just next to its bigger and more famous neighbour, Osaka.


Read More

#MyKobeSeasons photo contest winners

Over 500 public photos were uploaded to the #MyKobeSeasons photo contest with a seasonal tag. With so many entries it was very hard to decide the winners, but the Kobe PR Ambassadors have voted and the results are in! Congratulations to all the winners, who will receive some great Kobe prizes.

This slideshow requires JavaScript.

Visit the winners’ accounts:
Spring Gold Silver (1) Silver (2)
Summer Gold Silver (1) Silver (2)
Autumn Gold Silver (1) Silver (2)
Winter Gold Silver (1) Silver (2)

Look out for more chances to get involved in the Kobe PR Ambassador scheme, or even apply to become a Kobe PR Ambassador yourself!

Kobe “Hassha Meguri” eight shrines tour

Kobe is well known as an international, modern city that offers a look into real Japanese daily life for those who visit. However, it is less well known that the city is home to historical shrines that are hundreds of years old (and in the case of Ikuta Shrine, over a thousand years old).

You may know that Kobe’s central area Sannomiya is named after Sannomiya Shrine, and that Sannomiya 三宮 is literally “Three shrine”. But did you know that there is also Ichinomiya (One shrine), Ninomiya (Two shrine)… all the way to Hachinomiya (Eight shrine)? On Saturday December 2nd 2017, the Kobe PR Ambassadors went on a tour to visit them all.


The names of deities enshrined in each shrine

Read More

A Beginner’s Guide to Kobe Food Culture (& A Brief History for How It Got That Way)

When people first arrive in Kobe they commonly believe they’ll eat a lot of sushi and lose a lot of weight. Neither, it turns out, happens for most. Kobe has one of the most diverse, imaginative, and deletable food cultures in the world where both washoku (和食) (Japanese Cuisine) and yōshuku (洋食) (Foreign Cuisine) have been utterly mastered. You will become spoiled by the experience of dining in Kobe so badly that you may never want to return home again because they do so many things so well.

Read More

Dragnet fishing

Kobe is a city of gourmet, but one often overlooked aspect of this reputation lies in its seafood. The Kobe PR Ambassadors, along with other non-Japanese residents of Kobe, had a special chance to go dragnet fishing on the Suma coast and take home some just-caught fish. You don’t get fresher than that!


Bringing in the net

Read More

A day of Art, History and Sake in Kobe

The Port City Kobe Art Festival, held from September 16 to October 15 2017, has a fun twist- the many outdoor installations can be viewed on a cruise, and some can only be seen onboard.

Kobe port city art festival poem

Interactive art on the cruise, overlapping poems about Kobe with the backdrop

The surprise performance on the ship involves a fun audience participation aspect- should you wish to take part, that is!

Read More

Top five things to do with kids in Kobe, Japan

Top 5 things to do with kids in Kobe (or just fun loving adults!)

Thinking about adding Kobe to your Japan trip itinerary? It’s worth a stop for the beef and a view of Japanese life outside of Kyoto and Tokyo. Here’s a quick synopsis of 5 things to do with your kids that will keep them engaged and having fun on your trip. If your kids are like mine, they are not interested in visiting more temples, shrines and museums!

Read More

Kobe Grocery Shopping 

Living overseas has never been easier than in Kobe. Your ethnic lifestyle does not require the change you presume it needs. Kobe boasts of a vast number of nationalities living here who have made the city their home. Their daily customary wear, foods, places of prayer, and other such instinctive demands are met with Kobe’s accommodating nature.

Read More

Celebrating the Kobe Port 150th Anniversary

Throughout the whole of 2017, events are being held to mark the 150th anniversary of the opening of the Port of Kobe. The celebrations are reaching a climax in July, with Marine Day being celebrated in style- impressive sailing ships from around Japan, and from Korea and Russia came to add flair to the occasion. The Kobe PR Ambassadors rode a ferry to meet the ships at sea on their way into port.

There are still many events planned and opportunities to enjoy the Kobe Port 150th Anniversary, so why not take this great chance to come to Kobe and enjoy everything the city has to offer?

Find out more about the #KobePort150 celebratory events here.

Read More

Sweetcorn picking in Kobe

The word “Kobe” might bring to mind images of beautiful waterfront scenery, lush green mountains, succulent beef or cosmopolitan cityscapes, but the city has another string to its bow- many delicious fruits and vegetables such as strawberries, grapes, persimmons and sweetcorn are grown here. After just a short drive away from the city centre you will find yourself in the rolling countryside, peppered with Japanese-style buildings and rice fields, reminding you that you are in fact still in Japan.


It is there that you can try your hand at picking your own fruits and vegetables, and mid-July to early-August is the time for you to pick sweetcorn so sweet that you can eat it raw, right there and then in the field. You don’t get much fresher than that!

Read More